beccentric

Agency: BBH, Mumbai.

Client: Ikea (Agency Pitch)

Ikea was launching its first every store in Hyderabad, India in 2016. Hyderabad is the IT hub of India, with the headquarters of some of the biggest tech companies. Our team at BBH Mumbai put in a creative pitch for the same. Here's presenting some of the work we created for the pitch over three stressful nights and two tranquil sunrises.

PRINT  (PRE-LAUNCH)

OUTDOOR (LAUNCH)

The purpose was to make people aware of the location of the new Ikea store.

DIGITAL & LAUNCH PROMOTION

 

POST-LAUNCH

Posters for a contest whose purpose was to get Indian people accustomed to Swedish Ikea product names.